Social media strategy is a must for all businesses.
Tips:
- Steer away from posting content for the sake of it or not posting anything for long periods of time.
- Know your target audience.
- Post relevant content is key.
- Make sure your brand’s content is engaging and easily identified by your audience.
- Don’t just post services or items for sale, work with a planned monthly rollout plan that highlights all areas of your business and services/ products on offer.
Final Tip: You’ll also want to outline some social media goals whilst tracking them. This will give you something to work towards and validate that the work you are doing is paying off.
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